BENRUS Watches: Brand History and Review
Benjamin Lazrus started Benrus (BENjamin LazRUS) in 1921 in New York. At first, Benjamin Lazrus with his two brothers saved up $5,000 and started…
Watch Brand Reviews
Deep dives into watch brands — their history, collections, and best buys.
ZRC Watches: Brand Review & Buyer's Guide
Edmond Zuccolo and Joseph Rochet started ZRC in 1904 in Geneva, and since then, the company has continuously evolved by developing diving watches…
Serica Watches: Brand Review & Buying Guide
SERICA was established in 2019 with the straightforward goal of designing unique timepieces that are both robust and elegant. Watches we would be…
Hamilton Watches: Brand History and Review
Founded in Lancaster, Pennsylvania in 1892, Hamilton has been at the forefront of groundbreaking developments ever since. In the early days of American…
Tissot Watches: Brand Review, Collections & History
Tissot was founded in 1853 by Charles-Félicien Tissot and his son Charles-Émile Tissot, and as such is one of the oldest watch legacy brands still…
William Wood Watches Review: Brand History and Review
The brand is built upon the familial legacy of courage and dependability. William Wood spent 25 years in the British Fire Service, and is a true hero, as…
UNDONE Watches Review: Everything You Need To Know
UNDONE was founded by designer Michael Young in 2016 with the help of a Kickstarter campaign. It was envisioned as a mid-range brand with luxury…
Timex Watches Review: Brand History and Review
Timex was originally founded in 1854. Their name back then was the Waterbury Clock Company and they were located in Waterbury, Connecticut.
Rado Watch Review
Fritz, Ernst, and Werner Schlup, brothers, made a decision in 1917 that would transform their lives and the lives of future generations: they decided to…