Yema Watches Brand Review: History and Buyer’s Guide
Yema is a French watch brand with a rich history dating back to 1948. Yema timepieces are available in a wide variety of designs as the brand designed…
Watch Brand Reviews
Deep dives into watch brands — their history, collections, and best buys.
NORQAIN Watches Review: Brand History and Overview
NORQAIN is a new and exciting brand that’s quickly becoming popular thanks to their unique watches that are perfect for the lovers of adventure, and all…
Zodiac Watches: Brand Review, History & Everything You Need To Know
Zodiac was founded in 1882 by Ariste Calame in Le Locle, Switzerland. The company initially focused on producing pocket watches, but they created their…
Szanto Watches: Brand History and Review
Szanto is a relatively new watch company based in California. It was launched in 2013 under the umbrella company Time Concepts. The man behind Time…
VAER Watches: Brand History and Review
VAER was founded in Venice, California in 2016 by Ryan Torres and Reagan Cook. Their aim was to create affordable watches that are perfect as everyday…
BENRUS Watches: Brand History and Review
Benjamin Lazrus started Benrus (BENjamin LazRUS) in 1921 in New York. At first, Benjamin Lazrus with his two brothers saved up $5,000 and started…
ZRC Watches: Brand Review & Buyer's Guide
Edmond Zuccolo and Joseph Rochet started ZRC in 1904 in Geneva, and since then, the company has continuously evolved by developing diving watches…
Serica Watches: Brand Review & Buying Guide
SERICA was established in 2019 with the straightforward goal of designing unique timepieces that are both robust and elegant. Watches we would be…
Hamilton Watches: Brand History and Review
Founded in Lancaster, Pennsylvania in 1892, Hamilton has been at the forefront of groundbreaking developments ever since. In the early days of American…
Tissot Watches: Brand Review, Collections & History
Tissot was founded in 1853 by Charles-Félicien Tissot and his son Charles-Émile Tissot, and as such is one of the oldest watch legacy brands still…